Privacy & Cookies Policy

Introduction

We, Embody Fitness LLC (โ€œEmbody Fitnessโ€) are a premier fitness service provider in the United Arab Emirates offering personal training, nutrition coaching, fitness classes, and related health and wellness services (collectively referred to as โ€œServicesโ€). At Embody Fitness, we prioritize the privacy and protection of your personal data.

This Privacy & Cookies Policy explains how we collect, use, store, and protect your personal information when you interact with us through our website, social media, or directly at our fitness facilities. By using our Services or website, you confirm your acceptance of this policy.

Your privacy and data security are paramount to us, and we have implemented robust systems to ensure compliance with applicable data protection laws, including UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection (PDPL).


Why We Collect Your Data

We collect personal data to:

  1. Provide and improve our Services.
  2. Ensure a personalized and safe fitness experience.
  3. Comply with legal obligations and maintain regulatory compliance.
  4. Communicate effectively with clients and visitors.

Some of this data is essential to deliver our Services. If you choose not to provide certain information, we may be unable to fulfill your requests or provide specific Services.


Legal Basis for Processing Data

We process your personal data based on one or more of the following lawful grounds:

  1. Consent: When you provide explicit consent, such as accepting cookies or submitting health information for personalized training.
  2. Contractual Necessity: To fulfill obligations related to your membership or inquiries about our Services.
  3. Legitimate Interests: To operate and improve our business, ensure compliance, and safeguard our clients and staff.

How We Collect and Use Your Data

Information We May Collect

We may collect the following types of information:

Personal Information

  • Name, contact details (email, phone), and address.
  • Demographic details, such as age or fitness goals.

Health and Wellness Data

  • Information about your health, fitness goals, and dietary preferences to provide personalized Services. This constitutes sensitive data and will only be processed with your explicit consent.

Payment Information

  • Payment details for processing transactions. These are securely handled by third-party payment processors, and we do not store this information directly.

Website and Social Media Interaction Data

  • Anonymous data such as browsing behavior, page visits, and preferences collected through cookies or analytics tools like Google Analytics.

How We Use Your Information

Your data is processed for the following purposes:

  1. To personalize and deliver fitness programs tailored to your needs.
  2. To communicate with you regarding your membership, appointments, or inquiries.
  3. To comply with legal and regulatory requirements, such as health and safety standards.
  4. To analyze website usage and improve the online user experience.
  5. To send promotional materials, offers, and updates (with your consent).

Cookies and Analytics

Cookies

Our website uses cookies to enhance your experience by:

  • Tracking website traffic and user preferences.
  • Improving navigation and tailoring content to your interests.

Cookies are small text files stored on your device. While they help us optimize your experience, you can manage or disable cookies via your browser settings. Note that disabling cookies may affect website functionality.

Analytics

We use tools like Google Analytics to understand how users interact with our website. This data is anonymized and used solely for performance improvement and marketing insights. For more details, visit Google Analytics Privacy Policy.


Protecting Your Data

At Embody Fitness, we implement strict security measures to protect your data against unauthorized access, loss, or misuse. All personal data is securely stored, whether on our systems or those of trusted third-party service providers.

Please note, however, that transmitting information over the internet carries inherent risks, and we cannot guarantee complete security during transmission.


Sharing Your Data

We may share your personal information with trusted third parties strictly for the purposes outlined in this policy, including:

  • Payment processors for secure transaction handling.
  • CRM platforms to manage memberships and communication.
  • Marketing tools for promotional communications (with your consent).

We will never sell or rent your data to third parties.


Your Rights

You have the following rights under UAE and applicable international data protection laws:

  1. Access: Request details of the personal data we hold about you.
  2. Correction: Update or correct inaccurate information.
  3. Erasure: Request the deletion of your personal data (subject to legal or contractual obligations).
  4. Objection: Restrict certain types of data processing, such as direct marketing.
  5. Portability: Receive your data in a structured, commonly used format.

To exercise these rights, please contact us using the details provided below.


Data Retention

We retain your personal data only for as long as necessary for the purposes outlined in this policy or to comply with legal obligations. Retention periods include:

  • Membership Data: Duration of your membership plus six years for legal compliance.
  • Marketing Data: Until you withdraw your consent.
  • Health Data: Retained during your membership or until consent is withdrawn.

External Links and Social Media

Our website may contain links to external websites or platforms. While we strive to link only to reputable sources, we are not responsible for the privacy practices of external sites.
Please review their privacy policies before sharing your data.


Updates to This Policy

We may periodically update this policy to reflect changes in legal or business practices.
Updates will be posted on our website, and significant changes may be communicated to you directly.


Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:

Embody Fitness LLC
Address: Lamborghini Building, First Floor, SZR
Email: [email protected]
Phone: +971 52 550 0395


This Privacy & Cookies Policy is effective as of December 1st, 2023


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